How We Review Platforms
Every review published on HorizonOfLondon.com follows a consistent framework. Our editorial team assesses each operator against the same set of criteria, ensuring fair comparisons and eliminating bias from promotional language or operator-supplied marketing copy.
Reviews are updated whenever significant changes occur, such as new welcome offers, licence status updates or major platform redesigns. Our 2026 review cycle covers all featured operators at least once per quarter.
Scoring System
Platforms receive an overall score out of 10, displayed alongside our homepage comparison table. Scores are calculated from weighted category ratings rather than a single subjective impression.
- Licence & Security (20%) — UKGC licence verification, SSL encryption, privacy practices and regulatory history
- Welcome Offer (20%) — Bonus value, wagering requirements, expiry terms and withdrawal caps
- Game Selection (20%) — Slot variety, table games, live dealer content and software provider quality
- User Experience (15%) — Site navigation, mobile performance, registration flow and overall design
- Payments (15%) — Deposit and withdrawal methods, processing times, minimum amounts and fees
- Responsible Gaming (10%) — Availability of deposit limits, reality checks, time-outs and self-exclusion tools
What We Test
Our reviewers create accounts on each platform and evaluate the experience from a player's perspective. This includes navigating the game lobby, reviewing the bonus claim process, testing mobile responsiveness and contacting customer support with standard enquiries.
We do not test every game on every platform, but we verify that advertised game counts, provider lists and live dealer availability match what operators publish on their sites.
What We Do Not Review
HorizonOfLondon.com reviews are informational comparisons, not guarantees of winnings or personal endorsements. We do not review unlicensed operators, offshore platforms without UKGC authorisation or sites that do not accept UK players.
Individual player experiences may vary. A high review score indicates strong overall performance against our criteria, not a promise of specific outcomes.
Affiliate Transparency
Some reviewed platforms have commercial affiliate relationships with HorizonOfLondon.com. This is disclosed throughout the site. Affiliate status never overrides editorial scoring — a platform with a commercial partnership can still receive a lower score if it underperforms in our evaluation categories.